Activity Management Skills
Too often in sales, salespeople are measured by their results. Certainly, results are important, and they are ultimately the measurement of achievement. Unfortunately, results are not something that can be managed. Results are history – they have already happened. Activity is what is happening, or what is about to happen. Clearly, then, activity becomes the manageable part of the sales force.
This program focuses on developing the skills needed to significantly improve your company’s sales activity performance.
For a comprehensive program outline - please review
| ACTIVITY MANAGEMENT SKILLS | ||||||
| CONTENT OVERVIEW | ||||||
| Level 1: Planning results | ||||||
| Level 2: Planning activity | ||||||
Analyse and understand activity levels:
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| Understanding the delay factor | ||||||
| The impact of leverage | ||||||
| The value of backwards planning | ||||||
Understand the importance of lead generation:
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| Understand the prospect pipeline (selection criteria) | ||||||
| Understand the conversion pipeline (pipeline management) | ||||||
| Understand the active customer platform (brick walling your clinet) | ||||||
Understand what a Sales Process Map is:
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| DURATION: 2 Day Course | ||||||
| WHO SHOULD ATTEND | ||||||
Customer Service = CS Consultant = C Business Development Manager = BDM Account Manager = AM Middle Manager = MM Senior Manager = SM | CS | C | BDM | AM | MM | SM |
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